{"id":6674,"date":"2025-09-16T09:43:07","date_gmt":"2025-09-16T09:43:07","guid":{"rendered":"https:\/\/francogaffuri.com\/?post_type=portfolio&#038;p=6674"},"modified":"2025-09-16T12:23:50","modified_gmt":"2025-09-16T12:23:50","slug":"atb","status":"publish","type":"portfolio","link":"https:\/\/francogaffuri.com\/?portfolio=atb","title":{"rendered":"ATB"},"content":{"rendered":"<div id='av_section_1'  class='avia-section main_color avia-section-default avia-no-border-styling avia-bg-style-scroll  avia-builder-el-0  avia-builder-el-no-sibling   container_wrap fullsize' style=' '  ><div class='container' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6674'><div class='entry-content-wrapper clearfix'>\n<div class=\"flex_column av_two_third  flex_column_div av-zero-column-padding first  avia-builder-el-1  el_before_av_one_third  avia-builder-el-first  \" style='border-radius:0px; '><div   data-size='featured'  data-lightbox_size='large'  data-animation='slide'  data-conditional_play=''  data-ids='6580,6585'  data-video_counter='0'  data-autoplay='false'  data-bg_slider='false'  data-slide_height=''  data-handle='av_slideshow'  data-interval='5'  data-class=' avia-builder-el-2  avia-builder-el-no-sibling  '  data-el_id=''  data-css_id=''  data-scroll_down=''  data-control_layout='av-control-default'  data-custom_markup=''  data-perma_caption=''  data-autoplay_stopper=''  data-image_attachment=''  data-min_height='0px'  data-default-height='28.666666666667'  class='avia-slideshow avia-slideshow-1  av-control-default av-default-height-applied avia-slideshow-featured av_slideshow  avia-builder-el-2  avia-builder-el-no-sibling   avia-slide-slider '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 63.79821958457%;' ><li  class=' slide-1 ' ><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img src='https:\/\/francogaffuri.com\/wp-content\/uploads\/2025\/01\/1_Strenne.jpg' width='674' height='430' title='1_Strenne' alt=''  itemprop=\"thumbnailUrl\"   \/><\/div><\/li><li  class=' slide-2 ' ><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img src='https:\/\/francogaffuri.com\/wp-content\/uploads\/2025\/01\/2_Strenne-1.jpg' width='674' height='430' title='2_Strenne' alt=''  itemprop=\"thumbnailUrl\"   \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls'><a href='#prev' class='prev-slide' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'>Previous<\/a><a href='#next' class='next-slide' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'>Next<\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><\/div><\/div><\/div><div class=\"flex_column av_one_third  flex_column_div av-zero-column-padding   avia-builder-el-3  el_after_av_two_third  avia-builder-el-last  \" style='border-radius:0px; '><p><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><\/div><\/section><br \/>\n<div  style='padding-bottom:0px; color:#000000;font-size:30px;' class='av-special-heading av-special-heading-h3 custom-color-heading blockquote modern-quote  avia-builder-el-6  avia-builder-el-no-sibling  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >ATB<\/h3><div class ='av-subheading av-subheading_below av_custom_color ' style='font-size:20px;'><p> Azienda Trasporti Bergamo <\/p>\n<\/div><div class='special-heading-border'><div class='special-heading-inner-border' style='border-color:#000000'><\/div><\/div><\/div><\/p>\n<p>Per ATB, un abbonamento non \u00e8 solo spostarsi, ma scegliere gi\u00e0 oggi gli obiettivi di domani. Con lo slogan \u201cAbbonati al futuro che vuoi\u201d, la campagna mette al centro le persone, offrendo libert\u00e0 di movimento semplice, sostenibile e conveniente. \u00c8 un invito a costruire un futuro fatto di opportunit\u00e0, tempo di qualit\u00e0, emozioni e sogni. Il pay off \u201cLa mobilit\u00e0 del futuro pensa al presente\u201d rafforza l\u2019impegno ATB: guardare avanti rispondendo subito alle esigenze concrete, con soluzioni accessibili e in continua evoluzione. La campagna \u00e8 stata realizzata con un approccio multicanale, per raggiungere e coinvolgere il pubblico in maniera capillare ed efficace.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-video avia-video-16-9   av-lazyload-immediate  av-lazyload-video-embed  '   itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/www.youtube.com\/watch?v=gaoT5Z1oeK0' ><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"ATB - CAMPAGNA ABBONAMENTI 2025\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/gaoT5Z1oeK0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":6679,"comment_status":"open","ping_status":"closed","template":"","tags":[],"portfolio_entries":[14,12,16,23],"class_list":["post-6674","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-branding-corporate-identity","portfolio_entries-communication","portfolio_entries-digital","portfolio_entries-video-motion-graphic"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9.2 - 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